Frieze Los Angeles
Santa Monica, CA, USA
Art Fair
Event Details
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Date & Time
February 20, 2025–23, 2025
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Tickets
General Admission
~$76 (afternoon entry), ~$96 (morning entry)
Preview Pass (Feb 21 before 1 PM)
~$202
Weekend Day Pass
~$96
Student & Youth (ages 2–12)
$10–$39
VIP Passes
Invitation or membership required
About This Event
🏛 Venue
Location: Santa Monica Airport – Barker Hangar & surroundings, Santa Monica, CA, USA Expansive outdoor and indoor setup across airport grounds📅 Event Dates (2025)
- VIP Preview (Invitation-Only): February 20, 2025
- Public Days: February 21–23, 2025
🖼 Fair Type
Contemporary Art Fair – Frieze’s West Coast flagship.- Celebrates the vitality of Los Angeles' art scene with global galleries
- Focus on 21st-century and contemporary work
- Includes Focus LA, a section dedicated to emerging LA-based galleries
- Known for outdoor installations, public art, and immersive experiences
📝 Application Information
- 2025 Applications: Opened mid-2024, likely due by summer
- Curated Selection: ~100 galleries chosen based on relevance and quality
- Details via: frieze.com
🎟 Ticket Info & Prices
- General Admission: ~$76 (afternoon entry), ~$96 (morning entry)
- Preview Pass (Feb 21 before 1 PM): ~$202 (sold out quickly)
- Weekend Day Pass: ~$96
- Student & Youth (ages 2–12): $10–$39
- VIP Passes: Invitation or membership required – access all days including Preview
- Timed Entry: Required
- Ticket Sales: Online only – no on-site ticketing
💎 VIP Preview / Opening
- Invitation-Only Preview Day: Thursday, February 20, 2025, 10 AM–7 PM
- VIP Hours Continue: Friday morning, February 21, 11 AM–1 PM
- Public Opening: Friday, February 21 from 1 PM
- Closing: Sunday, February 23 at 6 PM
- VIP Events: Collectors’ dinners, museum tours, and private receptions across Los Angeles
🖼 Art Categories
- Contemporary Art (2000s–present): Painting, sculpture, video, installations
- LA & West Coast Artists: Strong emphasis on local talent
- Frieze Projects LA: Outdoor site-specific works installed throughout the airport grounds
- Frieze Film Sector: In partnership with Deutsche Bank – short films and awards
- Hollywood Connections: Includes film and celebrity-themed art programming
🏢 Number of Exhibitors
- ~100 galleries from ~20 countries
- Includes nonprofit booths and institutional collaborations with museums
🌍 Main Exhibitors
- Los Angeles-Based Powerhouses: Regen Projects, David Kordansky, Night Gallery, Blum & Poe, The Box, L.A. Louver, Château Shatto
- Blue-Chip International Galleries: Gagosian, Pace, Perrotin, Stephen Friedman
- Emerging Galleries: Baert Gallery, François Ghebaly, Various Small Fires
- 2025 Highlights: Strong LA representation alongside top global players – many with LA outposts
🎭 Associated Events
- Frieze Projects LA: Large-scale installations across Santa Monica Airport campus
- Frieze Los Angeles Film Award: Deutsche Bank partnership – award ceremony for short films
- Frieze Impact Prize: Honors socially engaged artistic practice
- Gallery Night: Extended hours across LA galleries
- Museum & Institutional Collaborations: LACMA, Getty, Hammer Museum, MOCA, and The Broad host VIP tours and programs
- Satellite Fairs: Felix LA at the Hollywood Roosevelt, SPRING/BREAK, and others run concurrently
♿ Accessibility
- ADA Accessible Tents & Outdoor Installations
- Temporary ramps, ADA restrooms, and dedicated parking available
- Golf-cart shuttles assist mobility-impaired visitors
- Frieze staff available to help on-site
🌐 Language Support
- Primary Language: English
- Additional Support: Many booths accommodate Spanish and Mandarin
- Materials & Signage: All in English
🚗 Transportation
- Location: 3233 Donald Douglas Loop S., Santa Monica, CA
- Parking: Paid on-site parking (limited)
- Rideshare Drop-Off: At Santa Monica Airport entrance – highly recommended
- Public Transit: Big Blue Bus #14 stops nearby
- Frieze Shuttle: Operated in 2025 from key Westside locations
🗺 Map / Directions
- Google Maps: Santa Monica Airport – Barker Hangar
- Entrance: Off Bundy Drive; follow signs to Frieze tent
- Note: Some Airport Ave closures during fair – traffic marshals will assist vehicles
📱 Social Media & Website
- Website: frieze.com/fairs/frieze-los-angeles
- Instagram: @friezeofficial – use hashtag #FriezeLA or #FriezeLA2025
- Twitter: @FriezeOfficial
- Facebook: Frieze
- Local Buzz: IG influencers like @curate.la often share fair highlights
📸 Photos & Videos
- Photos:
- Official images on Frieze’s press site
- LA Times, Santa Monica Daily Press often publish highlights
- Instagram: Booth photos and daily carousels
- Videos:
- “Voices and Highlights from Frieze LA 2025” on Frieze’s YouTube
- KTLA and other local media feature walkthrough segments
- Recaps posted across social channels post-event
📞 Organizer / Contact
- Organizer: Frieze (a division of Endeavor)
- LA Office Contact: losangeles@frieze.com
- Press Contact: press@frieze.com (US)
- VIP Relations: vipla@frieze.com
Location
Santa Monica Airport – Barker Hangar & surroundings
Santa Monica AirportSanta Monica, CA, USA